This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties. Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.

Successfully completing this training provides the knowledge and skills required for students to gain fulltime/part time or casual employment in the following possible job titles:

Media Planner, Community Relations Team Leader (Local Government), Direct Marketing Officer, Assistant Advertising Account Planner, Public Relations Officer, Sales Administrator, Assistant Account Manager (Advertising), Marketing Officer, Copywriter, Advertising Account Coordinator, Market Research Assistant, Analyst, Marketing Coordinator, Promotions Assistant Manager and Media Assistant.

Australasia Technology Institute has a range of agreements with Third Party Organisations providing recruitment services.

The Training Package itself does not identify entry requirements

Australasia Technology Institute (ATI) has the following entry requirements:

International students must:

• Be at least 18 years of age and have completed Year 10 or equivalent.
• Complete the ATI Pre-enrolment suitability form to determine suitability for the course and student needs.
• Have an IELTS* score of 5.5 or equivalent (test results must be no more than 2 years old).

*Note that other English language tests such as PTE and TOEFL can be accepted. Students are required to provide their results so that it can be confirmed they are equivalent to IELTS 5.5.

Recognition of prior learning (RPL) may be obtained for skills and knowledge obtained through previous study or relevant experience obtained in Australia. Australasia Technology Institute recognises qualifications from other Australian providers and offers student Credit Transfer.

On successful completion of this course students will be awarded a nationally recognised qualification:

BSB40820 Certificate IV in Marketing and Communication.

Six (6) core and six (6) elective units are required for the award of the BSB40820 Certificate IV in Marketing and Communication. 

*The list below of electives are sample only

Delivery mode 

This program is delivered: 

• 15 hours per week face-to-face classroom mode 
• 5 hours per week supervised distance mode 

Course duration 

This qualification will be delivered over 52 weeks, including 40 weeks of training and assessment spread over 4 terms of 10 weeks each and 12 weeks of holidays. 

Training for this course is delivered at a modern multi-classroom campus situated on Level 4 – 127 Liverpool Street Sydney CBD NSW 2000 within a five-minute walk from Town Hall Station.